Anthony Piwarun – SEO & Digital Strategist
As a professional SEO with years of experience managing programs for clients big and small, I don’t believe my responsibilities start and end with the typical on-page and off-page modifications in my job description. I’ve learned that the role of a truely successful SEO expands far beyond that to more of a cross-functional digital strategist. In my opinion, it doesn’t matter if I can increase traffic to my client’s sites unless they convert. This is where having a diverse, multi-dimensional skillset comes in handy.
I began working in the SEO industry after graduating from UW-Milwaukee in 2008, while working at a digital shop known for creating websites and launching direct response marketing campaigns for infomercial products like the “Snuggie” and “Ab Rocket”. After working in the DRTV space for a little over a year, I moved on to a full service marketing agency working with clients like Milwaukee Tool, Quarles & Brady, and the National Veterans of Foreign Wars. Shifting from small direct response websites to managing search programs for large corporations was a bit of a challenge, but it gave me exposure to corporate relationship management and gave me a sense of what metrics really mattered to the C-suite. A year after that, I moved on to Fullhouse Interactive, developing strategy and managing search engine marketing programs for clients like Johnson Controls, MillerCoors, and Bemis Flexible Packaging. Right now, I work as the SEO Lead for Zeon Solutions.
Brands I’ve Worked With
About This Site
This website is built on WordPress in HTML5 & CSS3 to deliver content in a pleasant, minimalist design format. In addition to complying with coding standards in modern design, the site is also semantically sound, having been marked up with Microdata to make it easier for search engines to read and understand the relationships of my content across the web. Icons used on this site are courtesy of Picto Foundry.
It Doesn’t Stop Here…
Aside from writing on my blog, I’ve also had articles published on:
Interested in having one of my articles published on your blog? Email me and I’ll be in touch.